Adidas Promotional Campaign

The purpose of this case assignment is to evaluate Adidas’ new promotional campaign and identify the key factors affecting its success. Promotion serves as one of the fundamental tenets in marketing mix. Promotion is the communication of information by a seller to influence the attitudes and behaviors of potential buyers. 1 (Christ). Advertising, sales promotion, and public relations comprises promotion which are used to target specific buyers. These three aspects of promotion work together to attract and retain potential and existing buyers and also highlights the foundation of Adidas’ promotional campaign for the Beijing Olympics. Sportswear manufacturer Adidas’ recent merger with Reebok represents increased clout the firm can use exert on Nike in upcoming promotions for the Olympics. Nike which currently holds the majority of athletic footwear market has done an excellent job promoting its products to focus on target markets. Both manufacturers target the same markets which include the Basketball, Soccer, and Football athletes, as well as, Hip Hop culture. 4 Promoting sales of sportswear through the use of professional athletes has been a venture both Adidas and Nike have done very well. However, Adidas took a big hit when Nike was capable of capitalizing on the â€Å"Hip Hop Nation†, or subculture closely intertwined with performance sportswear. Rapper artist, Nelly, wrote a song about Nike shoes in 2005, underscoring Nike’s image change from solely performance sportswear to including fashionable and â€Å"cool†. Adidas returned with signing performing artists Jay-Z, Missy Elliott, and 50-Cent to their sportswear lines. Promotional campaigns by both Adidas and Nike reflect consumer focus when purchasing athletic apparel is not solely tied to performance, and suggests that some consumers view athletic apparel as a reflection of personality and a fashion statement. A perspective from Gonzalo Basilico, a 12 yr old student, supports this notion, â€Å"I like Adidas, but I still prefer Nike for the fashion, colours, combinations [. . ] It's all Nike at school. Everyone talks about Nike, no one talks about the others. † 5 Adidas’ merger will allow them to compete on multiple fronts, and also eliminates the no. 3 contender, Reebok, from the competition. The combination of the two will allow Adidas to focus on both performance and fashion sportswear. Adidas styled high heel shoes pictured on their website, indicate a shift Adidas’ intention of attempting to claim both the perform ance and fashion athletic apparel markets. Moreover, Adidas will be able to promote their brands â€Å"Adidas† and â€Å"Reebok† by targeting specific athletic groups like Soccer and Football; respectively, that hold one or the other in high regards. 7 Both Adidas and Nike have robust advertising campaigns. Webpage, television, and magazine advertisements all suggest that the products are not merely performance sportswear, they’re fashion statements. Adidas’ iconic â€Å"3 stripes† and Nike’s â€Å"swoosh† are plastered all of over their advertisements and products. The icons which at first were a company logo, represent a designer label that consumers want. Adidas’ division of efforts between the Adidas and Reebok lines will serve them well in the future. Reebok will be focused on middle priced shoes, while Adidas will focus on high end sport performance and fashion. Division of efforts between the two will pose a formidable advantage against, Nike, the current no. 1 contender in the sport performance apparel market. References 1. Christ, P. (2008). Principles of Marketing. Retrieved 20 JUL 08 from http://www. knowthis. om/tutorials/principles-of-marketing/promotion-decisions/1. htm 2. Unknown (2008). The Promotional Mix. Retreived 20 JUL 08 from http://en. wikipedia. org/wiki/Promotional_mix#cite_note-0 3. Kiley, D. (2005). Reebok and Adidas. Retrieved 20 JUL 08 from http://www. businessweek. com/bwdaily/dnflash/aug2005/nf2005084_8340. htm 4. Ibid. 5. Richardson, B. (2005). Adidas Bid Raises Image Concerns. Retrieved 20 JUL 08 from http ://news. bbc. co. uk/1/hi/business/4741343. stm 6. Adidas (2008). Adidas Homepage. Retrieved 20 JUL 08 from http://www. adidas. com 7. Kiley, D. (2005).

Procurement Strategies Review

Competition is fierce in today’s world and a business must work smarter versus harder. Many big name chain stores have achieved success but none like that of Wal-Mart. The following is a review of the Wal-Mart customer and his or her expectations of its procurement process. An additional review of how these expectations affect Wal-Mart’s strategies, policies, and procedures at both the domestic and global level is also included. Customers Internal An internal customer is anyone you count on or rely upon to complete a task or a function or to provide you with information so that you can get your job done†¦ and anyone who counts on you to complete a task or function or to provide them with information so that they can get their job done† (Earl, 2004, para. 3). In Wal-Mart’s distribution centers, the individual stores are the internal customer. Each department within a store counts on store management to make certain orders are places and received timely. Store management counts on the employees to keep the individual department in order for the external customers. Wal-Mart’s external customers are almost exclusively the public. Through Wal-Mart’s three operating branches, Wal-Mart stores, Sam’s Club, and Wal-Mart International, the organization focuses on supplying its customers with merchandise ranging from produce to tires at a bargain price. This is the expectation of the customer, to receive the best product at the lowest possible price. Wal-Mart is capable of procuring material at reduced costs and passing these savings to its customers. Wal-Mart’s unique ability to force concessions from suppliers further reduces costs and delivers the demands of their customers, more products for less cost. Procurement expectations Wal-Mart’s procurement expectations from suppliers are some of the strictest among retailers. The Global Procurement division was created to manage Wal-Mart’s global suppliers by creating supplier partnerships, sourcing new products, and managing the supply chain. As Wal-Mart continues to grow, the sustainability of the company and the environmental issues are important to the current and future criteria suppliers must follow. Suppliers are expected to follow Wal-Mart’s move in reducing waste and potential harmful products on the environment. Suppliers are also expected to be knowledgeable of their industry to meet customer quality and price expectations. Influence on strategies and policies Domestic The customers are the biggest influence Wal-Mart faces when developing its strategies, policies, and procedures domestically. Wal-Mart brings these low prices to customers in two main ways. If a supplier cannot meet Wal-Mart’s expectations, Wal-Mart then finds another supplier that will. The second method Wal-Mart uses to keep its prices low is through the low wages of its employees. When Wal-Mart opened its doors in the 1970s, 70% of its workforce was made up of women (Kaufman, 2009). Wal-Mart knew loyalty of its employees was important to the longevity of the organization. To reach that loyalty Wal-Mart replaced benefits such as health care, pensions, and higher wages for fancy titles like associate and broadcasted an open door policy (Kaufman, 2009). Global The retailing giant has declared its desire to give the customer products at the lowest cost possible, with the fastest lead times, and best quality. Wal-Mart has not wavered in its determination to do exactly what it envisioned. The company is using the Global Merchandising Centers (GMC) to promote sourcing of Wal-Mart brands, and aligning of merchandising efficiencies. â€Å"By realigning our resources, leveraging our scale and restructuring our relationship with suppliers, we will enable our businesses around the world to offer even more competitive pricing on merchandise and to provide our customers a clear and compelling assortment of better quality products at lower prices† (Purchasing b2b, 2010, para. 5). Wal-Mart’s process Wal-Mart has a very large procurement operation as the leading retailer in the world. Wal-Mart had a contract with a third party procurement firm in Asia. The firm used suppliers that would mark-up merchandise and resell that merchandise to Wal-Mart. The company has reduced costs, lead times, and eliminated the middleman mark-ups. In 2002, Wal-Mart began to buy directly from the manufacturer to procure a better price. According to Stundza, (2006), â€Å" Wal-Mart has global procurement and supplier alignment teams responsible for identifying new suppliers, sourcing new products, building partnerships with existing suppliers, and managing the global supply chain of Wal-Mart’s direct imports. Figure 1: Wal-Mart’s Procurement Process Conclusion Wal-Mart is the leader in its industry and continues to grow in popularity among the consumer. The reason for its growth in popularity is its promise to deliver quality products at low prices. Wal-Mart can influence its suppliers in a way that ensures a low price on the products it sells. Wal-Mart expects its suppli ers to follow its lead in giving the customer what he or she expects and will continue to grow in consumer popularity as a result. References Earl, D., (2004). What is internal customer service? Donna Earl Training, Retrieved from http://www.donnaearltraining.com/Articles/internalCustomerService Kaufman, L. (2009, August 11). Wal-Mart's Backward Business Revolution. Forbes.com. Retrieved from http://www.forbes.com/2009/08/10/wal-mart-business-strategy-labor-opinions-book-review-wal-mart.html Purchasing B2B (2010). Walmart revamps global sourcing strategy. Retrieved March 13, 2010, from http://www.canadianmanufacturing.com/purchasingb2b/news/industrynews/article.jsp?content=20100201_085202_9480 Stundza, T., (2006, Nov). Wal-Mart goes green BIG TIME. Purchasing. Retrieved on March 13, 2010 from http://www.purchasing.com/article/218384-Wal_Mart_goes_green_BIG_TIME.php

Government Budget chapter 1 Essay

Budgeting is the cornerstone of the management control process in nearly all organizations including government agencies. Practitioners express concerns about using budgets for planning and performance evaluation. The practitioners argue that budgets impede the allocation of organizational resources to their best uses and encourage myopic decision making and other dysfunctional budget games. They attribute these problems, in part, to traditional budgeting’s financial, top-down, command and control orientation as embedded in annual budget planning and performance evaluation processes (as cited in Hansen, Van der Stede & Otley, 2008 pp. 95) A government budget is the financial plan of a government for a given period, usually for a fiscal year. The budget is the government’s key instrument in promoting its socio-economic objectives. The use of government funds is based on Article VI, section 29 of the 1987 constitution that â€Å"No money shall be paid by the Treasury except in pursuance of an appropriation made by law.† (Domingo, Liz, & Ruado, 2013) Funds are used by the government for public interest in which it has the sovereignty, but in general, budgets can differ from the actual expenditures. These differences should be justified and presented to the Congress and Senate for the approval of the next annual budget. Background of the Study The Philippines’ Department of Energy (Filipino: Kagawaran ng Enerhiya), abbreviated as DOE is the executive department of the Philippine Government responsible for preparing, integrating, coordinating, supervising and controlling all plans, programs, projects and activities of the Government relative to energy exploration, development, utilization, distribution and conservation. It was created by President Marcos as he issued Presidential Decree No. 1206 which created the Ministry of Energy and attached the National Power Corporation and Philippine National Oil Company to this new agency. The Ministry was abolished during the Regime of Corazon Aquino. During the Regime of President Fidel V. Ramos, that Department was created by virtue of Republic Act No. 7638 otherwise known as the Department of Energy Act of 1992. The Department was vested additional powers and functions under pertinent energy and power related legislations, such as Republic Act No. 9136 or the â€Å"Electric Power Industry Reform Act of 2001†, Republic Act No. 9367 or â€Å"Biofuels Act of 2006†, and Republic Act No. 9513 or â€Å"Renewable Energy Act of 2008.† In this study, the interviewees are the officers in the budgeting and accounting department. They are given the chance to evaluate themselves whether they have formulate their budgets in compliance with the guidelines included in the Budget Call that DBM issues every year. These guidelines are essential for the formulation of the budget of every government agency because it sets the ceiling that each of them may expend and contains required documents they need to submit. Each government agency receives Budget Call that is similar with the other government agency and this Budget Call is what each of the government agency considers as their bible since all that is written in the Budget Call must be complied; otherwise, they will be subject for further questioning which may have a positive or a negative result. They can also evaluate the controls adopted so as to determine if the present controls are sufficient to guarantee an effective implementation of the approved budget and to assure that the actual expenditures are not exceeding the allotted amounts for that type of expense. Furthermore, the researchers would be able to determine how the government agencies make sure that their budgets will be sufficient, to see how government units justify their budgeted expenditures if those expenditures were above the ceiling that is set by the Development Budget Coordination Committee (DBCC), and to familiarize themselves with the Budget Process that a government agency undertakes. Theoretical Framework The budgeting process is an essential component of management control systems and has been an effective system by which management can successfully plan, coordinate, and control. The process involves the creation and implementation of the broad objectives of an organization, the detailed objectives, and a short-term and long-term financial plan. There exist a variety of techniques for establishing budgets. Some of the most common techniques include, Incremental budgeting, Program budgeting, Zero-Based budgeting, and Site-Based budgeting. But this study focuses more on the Zero-Based Budgeting (ZBB approach) because the time on which the researchers conducted the study was under the administration of President Benigno Aquino III who vowed to shift from the old â€Å"incremental† system of budgeting to the ZBB approach on his first State of the Nation Address (SONA) in July 2010. The philosophies and procedures used to implement zero-based budgeting in industry and government settings are quite similar, but somewhat different with the mechanics to fit the specific needs of each organization. The basic process of zero-based budgeting is to justify budget requests in every budgeting cycle, regardless of prior period budgets. (http://www.referenceforbusiness.com/management/Tr-Z/Zero-Based-Budgeting.html#b. Retrieved August 4, 2013) ZBB approach is a technique that sets all budgets to nil at the beginning of the year or period and requires from the departments that they justify all of their expenditures, not just those exceeding the budget. Money is allocated to the departments based on merit and not based on the previous year budget plus or minus some percentage such as in many traditional budgeting systems. It is also a technique of planning and decision-making which reverses the working process of traditional budgeting. In traditional incremental budgeting, departmental managers justify only increases over the previous year budget and what has been already spent is automatically sanctioned. No reference is made to the previous level of expenditure. By contrast, in ZBB, every department function is reviewed comprehensively and all expenditures must be approved, rather than only increases. It requires the budget request be justified in complete detail by each division manager starting from the zero-base. The zero- base is indifferent to whether the total budget is increasing or decreasing. It also refers to the identification of a task or tasks and then funding resources to complete the task independent of current resourcing. An important element of this budgeting procedure is that it forces prioritization of government programs and activities. With the prospect of insufficient revenue for matching the demand of spending, it is useful for the government to have a ranking of programs and activities based on proven effectiveness as well as suggested alternatives to expensive or ineffective programs. There are two steps in the process of zero based budgeting. The first step is to develop what is called as â€Å"decision packages† which includes an analysis of cost, purpose, alternative courses of action, measures of performance, consequences of not performing the activity, and the benefits. The second is to rank the decision packages. The decision package is a document that identifies and explains the specific and goals and objectives, measurement of performance, costs, benefits and alternative courses of action. Ranking of decision packages is then accomplished at each management level until a comprehensive agency wide ranking is obtained. Conceptually, zero-based budgeting is a systemic logical approach to allocating resources where they will do the most good. ZBB is often encouraged by fiscal watchdog groups as a way to ensure against unnecessary spending. It is used, or some modified version of it, in the private- and public sectors for decades. Peter Phyrr used ZBB successfully at Texas Instruments in the 1960s and authored an influential 1970 article in Harvard Business Review but only in 1977 the concept of ZBB gained notoriety because President Jimmy Carter announced to implement a ZBB system at a federal level thus spread more rapidly. The impact of budgeting on organizations was probably first studied by Argyris in the 1950s. These studies show some of the behavioral effects resulting from the way budgets are used in organizations. The results of his research showed that the particular process used could cause dysfunctional behavior in subordinates, regardless of the degree of technical refinement of the budgetary system. In the 1970s, Hopwood’s studies inquired into the effects of budgets on human behavior. These studies showed that the use by a superior of a budget-constrained style of evaluation gave rise to significant levels of job-related tension; had adverse effects on peer and subordinate-superior relationships, and was implicated in manipulative behavior on subordinates. A long line of studies have been performed since then to uncover an array of variables that govern the effects of reliance on budgets on behavioral outcomes, including managerial performance. Examples of these variables include budgetary participation, task uncertainty, environmental uncertainty, strategy, and culture. It may require an extensive amount of time, money, and paper work; but it does provide a systematic method of addressing an organization’s financial concerns, in turn enabling an organization to better allocate its resources. (http://www.referenceforbusiness.com/management/Tr-Z/Zero-Based-Budgeting.html#b. Retrieved August 4, 2013) The aforementioned theory have supported the study for better understanding of the budgeting process and the people’s state of mind involved in describing the overall cycle of the budget process of DOE as well as the valuation of controls applied. Conceptual Framework The conceptual framework discussed the flow of the study to be taken. The study used the systems approach. The system of three (3) frames is composed of input whish went through the process and emerged as the output. The input contains the leading variables regarding the budget of the DOE. It includes the phases of the budget process. It discusses in detail the activities conducted in the first phase of the process which is the budget preparation. Next is about the activities conducted in the second phase which is the budget legislation. Then, discussions about the budget implementation phase. And the last phase of the budget process which is the budget accountability. As inputs, problems encountered by the agency and also the possible solutions they adopt are included. The second frame contains methods and procedures used to describe those variables by making observations, research and conducting an interview and statistical analysis The third frame is the output. It contains recommendations in conducting trainings and seminars of the employees about controlling their funds. Recommendations in monitoring the controls are also addressed. Statement of Problem This research is aimed to describe the budget formulation and implementation of the Department of Energy (DOE). Moreover, the budget made by the DOE is also compared to the actual operations of the department to know whether the budget is being conformed to and if such differences are being justified well. Specifically, the study endeavored to answer the following: 1.0 What are phases of the budgeting process in DOE? 2.0 What are the activities conducted in the budget preparation phase of the budgeting process in regard with the following: 2.1 The determination and valuation of the items in the budget proposals; 2.2 Identifying the functions of some government agencies in the budget cycle; 2.3 Identifying the expenditure priorities of the agency; and, 2.4 Identifying the external parties involved in the budget proposals and deliberation? 3.0 What are the activities conducted in the budget legislation phase of the budgeting process regarding the following: 3.1 Budget Deliberation/Review; and, 3.2 As to the importance in conducting deliberation/review in different offices of the national government? 4.0 What are the activities conducted in the budget implementation phase of the budget process regarding the following: 4.1 Guidelines on implementation of the budget; 4.2 Controls the agency uses to monitor the implementation of the approved budget; 4.3 The treatment on the variance between the budgeted amounts and the actual results; and, 5.0 What are the activities conducted in the budget accountability phase of the budget process? 6.0 What are the problems encountered by the agency and the possible solutions they adopt? Scope and Limitations This study will look into the budget formulation and implementation of the Department of Energy based on the rules and regulation issued by the National Government to all government units. This was done to have an understanding on the actual budgeting process of a government unit. The respondents of the study were the OIC financial services director- Araceli Soluta, chief of the budget division- Elisa Morales and the OIC – Chief Accountant – Arturo M. Cudia. The interview was administered in July 24, 2013. The interview questions were made by the researchers based on what they need to know. Significance of the Study This study was anticipated to contribute additional information to serve the following individuals and organizations. Department of Energy. The Department of Energy (DOE) will benefit from this study as they will be able to evaluate the controls adopted by the DOE in valuing the items in the budget proposal and in monitoring the items approved by the Department of Budget and Management (DBM). Thus, the controls can be improved as needed. This can also serve as evidence that the DOE is complying with the guidelines set by the DBM. Department of Budget and Management. This study can help the Department of Budget and Management (DBM) in assuring that the DOE was able to comply with the guidelines set by them. They can also evaluate the controls that they implement and improve it so as to guarantee the compliance of each government agency in every step of the process. Students. This study will contribute to students to gain basic knowledge about the budgeting process of government agency. This is applicable to students required to gain an understanding on how the budget process took place and the justifications required in each line item in the government agency’s budget proposal. Although not all students need to know this study, it will be beneficial for them to have an idea about it. General Public. This study can give the general public some basic information that can be easily understood for them to have an idea on how the government funds are allocated and what projects are being prioritized by the President. They are not forced to learn this issue but understanding this would be useful for them. Taxpayers. This study will be advantageous for the taxpayers because it discusses the budgeting process that a government agency undertakes. The taxpayers will be assured that the government funds, which mostly came from the taxes paid by the public, are used for the projects or programs that could help the residents of this country and the country itself. Other Researchers. This study will be an effective tool and reference for the subsequent researchers who would want to conduct further study about the budgeting process undertaken by each of the government agency and the justifications required on each item included in their budget. Definition of Terms For better understanding and interpretation of this study, the following terms are operationally defined. Allocation. This refers to the allotment or assignment of funds to be used by the government agencies to different projects and programs and to the operation of the agency itself in accordance with the rules promulgated by the Department of Budget and Management (DBM). Budget. This is the allocated funds for the implementation of various government programs or projects and for the operation of the government agency that is set by the agency for approval by the DBM. Budget Call. This is issued by the DBM that defines the budget framework, sets the economic and fiscal targets, subscribe the priority thrusts and budget level and spells out the guidelines and procedures and timetable for budget preparation. Budget Ceiling. The Development Budget Coordination Committee (DBCC) sets a budget ceiling for expenditures that the government agencies may obligate themselves which gives an allowance of about 10% from previous budget. Funds allocated in a project or program in excess of the budget ceiling must be justified. Budget Authorization. This involves reviews/deliberations and a separate deliberations conducted by the Congress and the Senate. Once approved, the President signs the bill into law. Budget Deliberation/Review. It is a process were the Congress or the Senate or both question the budget proposals of the government agency before submitting it to the President. Budget Formulation. This is the first step in the budget process in which the government agency prepares its budget proposals that will be submitted to the DBM who holds hearings for the agencies to justify their budget proposal. Budget Implementation. This is the phase where the approved budget is being executed. The DBM will issue and release allotment and notice of cash allocation to government agencies. Budget Monitoring. This is the last phase that involves evaluation of the financial reports and performances by management. The Commission on Audit (COA) will also evaluate the agencies financial reports and performances through audit. Budget Process. It is the systematic, repetitive procedures that every government agency must follow. Budget Proposal. It is the budget being prepared by DOE which subject to review and justification. Compliance. It is making decisions in accordance with the rules and guidelines

Central African Republic Essay Example | Topics and Well Written Essays - 1000 words

Central African Republic - Essay Example Reports from humanitarian organizations providing assistance to the multitudes of displaced and wounded natives reveal the prevalence of countless human rights violations perpetrated by the conflicting parties. Understanding the etiology of ethnic conflict in the Central African Republic entails analyzing possible factors that instigated upheaval between natives in the region (Bouchard). Ethnic violence in the region predates the recent December 2012 violent attacks beginning in one year after the current President Franà §ois Bozizà ©Ã¢â‚¬â„¢s ascent to power in 2003. Michel Djotodia, leader of the UFDR based in the Northeastern region of the country instigated the Bush War, which involved indiscriminate violent attacks against the central government and its allies. Fighting spanned three years and finally ended in April 2007 after the signing of a peace treaty between rebel forces and the central government in Birao. All involved parties agreed to honor terms stipulated in the tre aty and work towards reconciliation. These included integration of rebel fighters into the central government’s army, a legitimization of UFDR, and provision of amnesty for the rebels affiliated with the UFDR. Amendments to the treaty occurred in 2009 resulting in the formation of a unity government and the setting of precise dates for the preceding local and presidential elections. Initially, both parties honored the terms of the agreement until President Bozizà ©Ã¢â‚¬â„¢s re-election whereby, he returned to his inhumane treatment of the civilian population living in the country’s northern region. Torture, extra-judicial killings, and brutality against women and children propagated by the central government’s army became rampant in the northern region.

The involvement of ion channels in cancer Dissertation

The involvement of ion channels in cancer - Dissertation Example The study focuses on potassium and sodium ion channels as the key receptors that can be utilized along with specific types of toxin, to impede the metastatic phase of cancer. This notion can help improve cancer diagnosis, prognosis and therapy. Introduction Cancer is considered a malignant neoplasm which is classified as disease that affects a group of cells that manifest mutation or uncontrolled growth, which attacks and invades adjacent tissues, it then spreads through a process of metastasis that extends to other parts of the body through lymphs or blood. Cancer comprises of three malignant properties which differentiate them from benign tumors that does not spread or metastasize. Causes of cancer can be categorized into two: environmental and hereditary or genetic (Anand, Kunnumakkara, Kunnumakara, et al 2008). Environmental factors that trigger cancer includes: diet and obesity, infection, radiation, lack of physical activity, tobacco and pollutants (Danaei, Vander Hoorn, Lopez, Murray, & Ezzati 2005; Irigaray, Newby, Clapp et al 2007; Parkin, 2006). Such factors develop the mutation of the cell's genetic composition. As per the process of the reproduction of cells, it is a complex procedure that is regulated by various classes of genes, which consists of tumor suppressor genes and oncogenes (Kinzler et al 2002). Acquired diseases or abnormalities are hereditary, which can develop into cancer. Approximately five to ten percent of most cancer cases are hereditary (Anand et al. 2008). The presence of cancer can be determined through the results of radiology or the manifestations of symptoms. However, diagnosis can only be identified by means of a microscopic examination of a biopsy specimen. Most cases of cancer can be treated through chemotherapy, surgery and radiotherapy. The type and degree of the cancer influences the prognosis. This illness can affect everyone, regardless of age, but some are more prevalent in children, whereas the risk of developing ca ncer comes with aging. Mortality rate due to cancer increases due to lifestyle changes and aging (Jemal, Bray, Center, Ferlay, Ward, & Forman 2011). Classification There are different types of cancer, and they can be identified through the type of cell in accordance to the semblance of the tumor. Each classification are as follows: Carcinoma is a type of cancer that originated from epithelial cells, which are most commonly referred to those that manifest in the breast, prostate, lung and colon, whereas Sarcoma is caused by a mutated connective tissue or mesenchymal cells. Blastoma is a derivative from embryonic tissues or immature precursors, which are most common in children. Carcinoma, blastoma and sarcoma are suffixes of cancer types, which is defined as the origin. Lymphoma and Leukemia is derived from blood forming or hematopotoietic cells. Germ cell tumor manifests from pluripotent cells. This type of cancer usually manifests in the testicle and ovary if found on adults, but a rer more emminent in babies and children (Anand et al. 2008). Pathophysiology Cancer, as a disease, can be traced as a failure of a tissue growth to be regulated. A particular cell mutates or transforms when a gene that regulates cell growth becomes modified (Croce 2008). Mutated genes can be classified into two: Oncogenes, which are responsible for cell growth and reproduction; and tumor suppressor

Design a scientific study to investigate the effects in any of green Research Paper

Design a scientific study to investigate the effects in any of green M&Ms (libido) on men - Research Paper Example Therefore, it is important to regard how this cultural myth might actually affect males in terms of their self report on libido and green M&Ms. A trend sampling analysis will be used as a sampling design. The sample will be chosen regarding one determination, that the respondent be involved in, having knowledge about what M&Ms are currently, but not have been involved in, receiving money or employed by M&Ms or its parent company, or in the past five years. The sample size will be small, consisting of less than one hundred individuals contacted for participation. The population the research wants to draw conclusions about is a sample group consisting of males only. Since self report is being used, ethical problems seem to be limited. However, self-report surveys often bring inherent limitations to a survey methodology, because the information obtained tends to be superficial and encourages non-contradictory responses, when actual issues may be more complicated and contradictory. There is also the danger that those surveyed will not respond appropriately to the presented issues because they are not instantaneous in terms of r esponse time. The collusion of independent variables also represents a sensitive subject for many, and of course there is no way to match words and actions in definitive terms provided in the current report. Those studied do represent larger populations, because this research will use qualitative sampling. The degree of randomization in sampling will have to be restricted somewhat due to geographical and cost constraints. The selected group for sampling is that of those males familiar with M&Ms who can reasonably be assumed to have some cognition of the issues presented in this report, due to their proximity to and involvement in the American cultural and advertising systems. There are no specific criteria for selecting participants other than proximity, gender and knowledge of M&Ms, so to that extent,

Financial Reporting and Analysis Assignment Example | Topics and Well Written Essays - 1250 words

Financial Reporting and Analysis - Assignment Example 2) Non-cash items usually include those items which do not include the transfer of money. The most feasible way for adjusting non-cash items is by adding the same form the net income of the firm (Hung, 2000). 3) The stock market participants were able to predict the fall in the revenues of Charter. As a result the company’s stock prices began being priced low by the stock market forces. A low price allocates a low level of dividend (Berk & DeMarzo, 2013). A low share price allocation also helps a firm to attract a large number of small investor (Rioja & Valev, 2004). However a declining share price also indicates a firm’s low revenue which also repels a number of investors who expect growth and rising dividends (Chandra, 2005). The financial performance of airlines industry is generally analyzed on the basis of return on equity (ROE) or return on assets (ROA). The airline industry is immensely capital intensive and profitability is usually measured on the basis of returns available on equity or assets. Accordingly it is seen that the ROA for the airlines industry on an average is around 9.8. From the given data it is seen that firm 6 incurs a ROA ratio of 9.95. Hence this firm belongs to the airlines industry. Banking firms puts special emphasis upon the returns from operations. Hence net margin is usually one of the critical parameters for judging the efficiency of the firms in this sector. The banking industry usually incurs a net profit margin of 16. From the given data set, it is seen that firm 9 has a net profit margin of 12.82. Most brewery firms analyze their financial effectively by analyzing the gross margin ratio. Breweries usually have a gross profit margin of 60. From the given data it can therefore be analyzed that firm 8 has a gross profit of 60.21. Hence firm 8 belongs to brewery industry. Departmental stores usually experience a very high level of liquidity and hence

Reliability and Validity Essay Example | Topics and Well Written Essays - 500 words

Reliability and Validity - Essay Example The first article to be analyzed will be the Technostress article, with the second being the Development article. The definitions of validity and reliability will be examined with their relative application to the two articles being examined. A conclusion will be drawn about the research behind the articles. Validity basically is a test to see whether a test really functions effectively in order to garner results that it was designed to gather. According to Cherry (2011), â€Å"Validity is the extent to which a test measures what it claims to measure†¦results [must] be accurately applied and interpreted. Validity is†¦ determined†¦by a body of research that demonstrates the relationship between the test and the behavior it is intended to measure† (pghs. 1-2). For example, in Tarafdar et. al.’s Technostress article, it is very clear that what was being measured was the effect of such stress and roles and productivity. The validity of that research would be that the research effectively measured what it set out to measure. In fact, according to Tarafdar et. al.

Social Media Team in Customer Relation Management & Balanced Scorecard Essay

Social Media Team in Customer Relation Management & Balanced Scorecard - Essay Example Given that, the main points throughout the discussion touch upon different companies. It will give a general look at the strategic media performance of contemporary organizations in the world. First and foremost, company’s goals are more vital than contemporary state of affairs. In this respect the need for a balanced scorecard has grown once high technologies bubbled over in the most of world countries in the early 1990s. Translating the vision of an organization leads toward seeking the means for finding out the most optimal solutions through linking â€Å"current actions with tomorrow’s goals† (Kaplan & Norton, 2007, p. 150). This is why the need for strategic implementations is mostly based on how an organization communicates its strategy with customers and how it complements the very requirements and expectations thereof. It is vital to note that devising the overall strategy regarding the social media team is, perhaps, the most important thing to do nowadays. Taking a glimpse at what current mass media propose to customers, there is plenty to talk about the social awareness of such companies as Coca-Cola, Pepsi, McDonald’s, BP, Apple, etc. All these giants seem to expand the most of the market in their concrete fields of activities. Notably, the main weapon for them is not only television, but Web 2.0 technologies including social networking, e-mailing, micro-blogging, and so on. According to the scorecard perspective, there are four main processes to draw up the entire vision of the company, namely: translating the vision, communicating and linking, business planning, and feedback and learning (Kaplan & Norton, 2007). The second one is at the core of current discussion as it is straightly referred to CRM. Thus, internal data of the company should partly be disseminated among the key groups of customers. Wollan, Smith, & Zhou (2011) point out that being serious about social media is a prerequisite for

Clarity and Style in Writing Essay Example | Topics and Well Written Essays - 250 words

Clarity and Style in Writing - Essay Example How can we emphasize the written text? Following are the few ways to do so: One way of enlivening and emphasizing in written text is to use strong words that trigger emotional reactions, for example: "If you really love me then you will...† Bold is clearly visible when you first look at the whole page, for example, "Do not turn off the computer before shutting it down." Italics give light emphasis, used for subtle stressing of words, for example: â€Å"Before leaving the place, switch off all the electrical equipments.† Underline is more insistent as it works well for emphasis of a complete phrase, for example: â€Å"Remember to Save the Whales.† UPPERCASE, is the written equivalent of shouting. Avoid where possible, including use in headings, for example: â€Å"Why don’t you UNDERSTAND THIS?† Size, bigger fonts stand out more and small fonts recede. But beware of reducing readability by mixing font sizes too much, for example, â€Å"The interest ra te used is 11.5%.† Punctuation, in particular the exclamation mark, gives a strong emphasis. Use sparingly. Be very careful when using multiple marks, it can be interpreted as either enthusiasm or attempted manipulation. Color / Highlighting; there are many colors you can use. Brighter colors and those towards the red end of the spectrum stand out more.

Week9 journal entry Assignment Example | Topics and Well Written Essays - 250 words

Week9 journal entry - Assignment Example This does not help creativity, which means that it does not provide opportunities to students that would be helpful in securing a job. The knowledge that is currently being provided is already saturated. This means that there are more similar skills in the society than there are job opportunities for them, which may explain why there are many unemployed educated individuals. This is in spite of the fact that there are numerous employment opportunities without individuals to fill because the correct and competitive skills have not been taught. Therefore, the education system especially the American system is offering the most basic knowledge leading to more unemployed but educated individuals in the society. As such, individuals only know how to think in one way, which inhibits creativity. To provide the correct skills, the education systems need to shift their modes of teaching towards specific technical skills. This implies that universities and colleges need to train the students h ow to think in a diverse manner so as to enhance their problem solving skills that are in high

Bees. Solve the problem. Essay Example for Free

Bees. Solve the problem. Essay Solve the problem. 1) Find the critical value that corresponds to a degree of confidence of 91%. A) 1.70B) 1.34 C) 1.645 D) 1.75 2) The following confidence interval is obtained for a population proportion, p:0.817 p 0.855 Use these confidence interval limits to find the point estimate, A) 0.839 B) 0.836 C) 0.817 D) 0.833 Find the margin of error for the 95% confidence interval used to estimate the population proportion. 3) n = 186, x = 103 A) 0.0643 B) 0.125 C) 0.00260 D) 0.0714 Find the minimum sample size you should use to assure that your estimate of will be within the required margin of error around the population p. 4) Margin of error: 0.002; confidence level: 93%; and unknown A) 204,757 B) 410 C) 204,750 D) 405 5) Margin of error: 0.07; confidence level: 95%; from a prior study, is estimated by the decimal equivalent of 92%. A) 58 B) 174 C) 51 D) 4 Use the given degree of confidence and sample data to construct a confidence interval for the population proportion p. 6) When 343 college students are randomly selected and surveyed, it is found that 110 own a car. Find a 99% confidence interval for the true proportion of all college students who own a car. A) 0.256 p 0.386 B) 0.279 p 0.362C) 0.271 p 0.370 D) 0.262 p 0.379 Determine whether the given conditions justify using the margin of error E = when finding a confidence interval estimate of the population mean . 7) The sample size is n = 9, is not known, and the original population is normally distributed. A) Yes B) No Use the confidence level and sample data to find the margin of error E. 8) Systolic blood pressures for women aged 18-24: 94% confidence; n = 92, x = 114.9 mm Hg, = 13.2 mm Hg A) 47.6 mm Hg B) 2.3 mm Hg C) 2.6 mm Hg D) 9.6 mm Hg Use the confidence level and sample data to find a confidence interval for estimating the population . 9) A group of 52 randomly selected students have a mean score of 20.2 with a standard deviation of 4.6 on a placement test. What is the 90 percent confidence interval for the mean score, , of all students taking the test? A) 19.1 21.3 B) 18.7 21.7C) 19.0 21.5 D) 18.6 21.8 Use the margin of error, confidence level, and standard deviation to find the minimum sample size required to estimate an unknown population mean . 10) Margin of error: $100, confidence level: 95%, = $403 A) 91 B) 63 C) 108 D) 44 Formula sheet for Final Exam Mean Standard deviation Variance = Mean from a frequency distribution Range rule of thumb Empirical Rule 68-95-99.7 z – score weighted mean Outliers if A and B are mutually exclusive if A and B are not mutually exclusive if A and B are independent if A and B are dependent Complementary events mean of a probability distribution standard deviation of a probability distribution Binomial probability Binomial probability calculator Exactly binompdf(n,p,x) At least 1 – binomcdf(n,p,x –1) At most binomcdf(n,p,x) Binomial mean Binomial standard deviation Expected value Margin of error p Sample size p or Margin of error mean Sample size mean Margin of error mean

The Effectiveness Of Hay Groups Reward System Business Essay

The Effectiveness Of Hay Groups Reward System Business Essay This paper aims to examine and evaluate the reward system that Hay Group, a global management consulting company, develops to meet its clients needs. Specifically, the compensation and benefits system of the organization is analyzed and discussed in depth, by investigating the internal processes toward this function and by assessing how the reward system affects the overall performance of Hay Group. The performance of the reward system Hay Group has developed for its clients is evaluated by examining the results that clients experience (i.e. size, profitability, reputation, market share, competitiveness, equity value, and leadership position) Company Description Company Information Hay Group is a human resources consulting firm operating globally, which aims at dealing with people-related business issues, while transforming the clients strategy into reality. Specifically, it is a global company operating since 1943, composed of over 2600 specialists working in 85 offices in 47 countries, focusing on helping private, public or non-profit organizations realize and understand their potential. Areas of Expertise The Company helps its clients by designing and analyzing jobs, dealing with their reward system (i.e. compensation and benefits) as well as developing performance and talent management systems. Achievements Hay Group has managed to become the leading company in the industry it is operating. The depth and breadth of knowhow not only has made customers trust the recommendations it provides, but also has become the reason for further achievements. Hay Group gains ground thanks to the database of organizational management information it has built, which has been awarded as the worlds most comprehensive and rich database in the related field. The creation of Hay Job Evaluation methodology, which is used worldwide by over 8000 companies, is one of Hay Groups most significant accomplishments, which offers international recognition. Hay Group, through this method, stresses the link between business success, employee motivation, reward, and employee contribution in the business strategy of the company. Specifically, it wants that firms reestablish discipline within compensation programs and better align pay with value creation; to ensure that Hay Group tries to develop reward programs that reflect each organizations business strategy and serve the needs of both firms and employees (HayGroup, 2001). Hay Group Compensation and Benefit Function Hay Group has employs a range of methods to develop its reward system, on which the clients compensation system is also based on. The various components that Hay Group uses in developing compensation and benefit systems are divided into five groups: Reward Strategies Job Evaluation Total Reward Framework Reward Information Services Benefits Reward Strategies Each company needs a reward program that should be in alignment with the overall business strategy and organizational culture. Only through this alignment a firm can ensure that both employees and the organization itself each fulfill their needs. Hay Group when dealing with its clients, it tries to provide a reward strategy that creates real business value. One of the first steps is to set up a salary system, which is an essential tool that companies must consider if they want to retain their employees. What actually Hay Group does, is to balance the technical, business and behavioral factors involved in remuneration. It does that by working closely in an ongoing basis with employees of the client company, something that helps Hay Group understand the firms business strategy, model, overall culture, resource capabilities, and current reward system. The demographics of employees are then investigated and according to these, priorities for salary management programs are set. After doing so, potential base salary equity issues are analyzed, the competitiveness of the firms salary program is measured and finally, Hay Group the salary program is communicated to the firms members to guarantee the programs clear understanding. Hay Group is promoting the idea of the developing a reward architecture, which is a method to define why people are paid. By answering the question what you reward your people for, the company focuses on employees (i.e. demographics and needs of different groups), controls costs and ensures that the right message is delivered to employees. By conducting employee surveys aimed at the determination of what is valued most and by looking at results, Hay Group helps in determining whether reward system outcomes are aligned with the firms reward strategy. Investigating whether the compensation system stands in a satisfactory level in respect to competitors is also part of Hay Groups tactics. Benchmarking its clients as well as it selfs reward system is an effective technique to identify if remuneration is competitive enough to recruit and retain personnel. To achieve that Hay Group provides access to PayNet, a database that enables companies to benchmark pay and benefits, interpret data, make comparisons, identify implications and uncover potential issues in respect to their reward system. It is significant to mention that Hay Group when developing reward systems, it distinguishes reward objectives in respect to short-term or long-term incentives. Short-term incentives usually include efforts toward culture cohesion, commitment, engagement and specific team targets, while long-term incentives involve the alignment of rewards with shareholder interests, retain of people and competitiveness of the compensation system. Total Review Framework Compensation systems must be aligned with the overall strategy of the company and represent the business reality in order to be effective. Hay Group, to have a clearer understanding of its clients reward systems, engages in a holistic model, presented above, which has as a starting point the strategy of the firm. untitled.bmp Through this model Hay Group can better understand the current remuneration program of its clients, and then develop the appropriate base salary that represents the firms requirements and reward strategy. Job Evaluation Job evaluation is a significant component in measuring and determining the value of jobs within an organization, a technique that helps in the establishment of the pay structure. Hay Group has developed a number of job evaluation methodologies; to enhance its efforts it created Hay Group Spectrum, a practice considered to be the next generation HR solution. As mentioned by Aspasia Voulgari, one of the Managing Consultants of Hay Group based in Athens (Greece), Hay Group realized that companies started losing the real value of understanding their work with the application of job evaluation by following a fragmented approach; this, emphasized the necessity for creating a more holistic approach that combines reward decisions, talent management and structuring work. Jobs, employees, performance, structure and pay can be connected, and, in that way, work measurement, work alignment, work fit, and work value are united. st.bmp

An Inspector Calls | JB Priestly

An Inspector Calls | JB Priestly What is the genre of An Inspector Calls and how does it fulfil its purpose? How would the audiences attention be sustained during the performance? An Inspector Calls is a play written by J.B. Priestly, first performed in 1945 in the Soviet Union, and set in 1912. It is considered to be one of Priestleys best known works for the stage and one of the classics of mid-twentieth century English theatre. The play is a three-act drama, which takes place on a single night in 1912, and focuses on the wealthy middle-class Birling family, who live in a comfortable home in Brumley and each of member of the family symbolises at least one of the seven deadly sins. The family is visited by a man calling himself Inspector Goole, who questions the family about the suicide of a young working-class woman, Eva Smith. The style of An Inspector Calls is based on old Morality Plays. It is a bit like a detective story or a whodunnit. Morality plays were religious plays written in the late middle ages. They tended to involve the seven deadly sins and tried to teach people how they should behave. They werent really plays for entertainment; they were war nings against the perils of temptation. An Inspector Calls follows the same idea as these morality plays; its quite blunt in pointing out everyones sins, and tries to get them to confess and repent, but not all the characters do though. An Inspector Calls is a morality play without religion and doesnt follow Christian ideas about confession and forgiveness. The moral judge isnt God, it is a police inspector. Priestley changes the religious background of the morality play and makes it secular. Priestly fought in the trenches in World War One when he was twenty. Priestley was already famous when he wrote the play, An Inspector Calls was written in one week in the final months of World War Two. By this time Priestley was already famous as a writer of plays and novels. The characters language shows their social attitudes. The Birlings and Crofts see themselves as respectable citizens; of the right social class. Men are referred to as chaps, but Gerald calls Birling Sir. They use Euphemisms to talk about certain matters, for example it is said that Eva/Daisy went on the streets where she led another kind of life and became a woman of the town. These are all euphemisms for became a prostitute. Inspector Goole uses language differently, he doesnt mess around, he just speaks his mind, and he doesnt waffle; he describes Eva/Daisys death as having burnt her inside out. This contrasts with Birlings long waffly speeches at the beginning of act one. Sheilas language changes during the play; at the start of the play she uses simple, playful and quite childish language. Sheila says, Im sorry Daddy, to Arthur when she has been admiring her ring, instead of listening to him. By the end of the play she is confident and assertive, using simple, plain and blunt En glish, just like the inspector; Between us we drove that girl to commit suicide. Sheila doesnt show any doubt, and is happy to pass judgement on herself and the rest of her family. Arthur Birling is the head of the family. He is rich and irritable. He is also very stuffy and traditional. Arthur doesnt care about anyone else unless they are making him rich or look good, he is also wrong. Arthur Birling represents four out of the seven deadly sins; Mr Birling represents Gluttony because in the play he is described as a heavy-looking, rather portentous man. He also represents Covetousness because he desires more power than he has got, in the play he says, Just a knighthood. Covetousness is like lust and gluttony, a sin of pursuit of wealth, status and power. Arthur represents Envy in An Inspector Calls, because he envies Gerald croft and wants to be like him, in the play he says, feels you may have done better for yourself socially. Pride is considered the most original and most serious out of the seven deadly sins, and indeed the ultimate source from which the others arise. Mr Birling represents Pride in the play because he is overly proud of what they have got a nd he is ashamed of Eric, his son. Sybil Birling is obsessed with etiquette and her status in society. She is stubborn and is the most cold-hearted character in the play. Mrs Birling represents two out of the seven deadly sins; Mrs Birling symbolises Wrath because she is always telling Sheila to be quiet; be quiet Sheila! Pride is showed through what she says, Feels like you could have done better for yourself socially. Sheila Birling is in her mid-twenties, is quite attractive and rather spoilt. Shes quite lonely and excitable. This means that tends to cry a lot. Mrs Birling is the most moral one of the family though. Sheila Birling symbolises two out of the seven deadly sins; she represents Sloth because she doesnt really do anything and has no job; thats something this public school and varsity doesnt teach you. Miss Birling also represents envy because she was envious of Eva Smith. Eric Birling is an alcoholic. He is a raging alcoholic who is rather nervous and paranoid. He doesnt like his parents, and they dont seem to love him much either. Eric Birling represents three out of the seven deadly sins; he symbolises Sloth because he doesnt really do anything, just like his sister, Sheila. He is always drunk, more drinks? and I thought this time it wasnt so bad. Eric also represents Lust because he went to the palace bar which was where he met Eva. Gerald Croft is thirty, attractive, really rich and engaged to Sheila. Gerald is self-satisfied and he agrees with Mr Birling about business. He is very successful, but hes a liar, and he has been unfaithful to Sheila. Gerald represents one of the deadly sins, Lust because he met Daisy at the palace bar; he used her, and paid for her flat, to help her. The audience dont know much about Eva Smith/Daisy Renton because we never meet her. We are not sure if they are the same person, or a completely different people. She might not even be dead! Inspector Goole is not a real police inspector. Unfortunately, thats as much as we do know. He is mysterious, purposeful and aggressive towards the family. Hes very moral and seems focused on getting them all to confess their sins. His name Goole, reminds the audience of ghoul, which is ghost. Edna is the maid. Her biggest line in the play is Please sir, an inspectors called. She answers the door a couple of times and thats it. Priestly has chosen to include several themes in his play, one being social class. The Birlings and the Crofts are high up socially. The Birlings are clearly middle class. Geralds family are seemed as superior to Arthurs because his family owns land which means they are of higher status than a city family who have made money out of business. Arthur was Lord Mayor two years previously and had been an Alderman for many years. Sybil Birling is a leading member of the Brumley Womens Charity Organisation. This is a group of wealthy middle class women who give money to desperate women. Small things matter when you are middle class in 1912. Arthur bought the same port as Geralds dad, hoping to impress him. It doesnt because Gerald doesnt recognise the port. Sybil disapproves of her husband saying what good food it was in front of Gerald. Playing golf with the Chief Inspector is something that Arthur thought would impress Inspector Goole. These little things matter to Mr and Mrs Birling beca use they show the world that you have a place in the social hierarchy; the more refined the ritual, the higher up you are. The middle class do a lot of hiding and repressing,  they dont speak about certain things, for example, prostitution; I see no point in mentioning the subject. The Birlings try to hid Erics serious drinking problem; Sheila had it worked it out but his parents didnt want to know. Sybil acts as if the working classes are a different species. She is obsessed with her social status, she refuses to believe that Eva/Daisy turned down Erics money because it was stolen, saying that a girl of that sort does not have fine feelings and scruples. Sybil is a cold person, and has probably repressed emotion all her life in the name of fitting into society and its not surprising she gets very distressed and collapses into a chair at the end. The class system of the early 1900s was wrong. This hierarchy of social class was based upon hypocrisy, lies and selfishness; it used an d abused those lower down, then threw them out if they became inconvenient and no longer useful, like Eva/Daisy. The Inspector warns that if they dont accept responsibility for each other, because they are all equal, it will all end in fire, blood, and anguish. Another theme Priestley chose to include in his play is Happy Families. They pretend to be happy, the mother and father are in control and the son and daughter mange light-hearted acceptable teasing. The meal finishes, so the ladies withdraw to the drawing room, to let the men talk. All the paranoid tension is in there, brewing, but is only shown in very subtle ways, for example, Sheila teases Gerald half playfully, but also half seriously, about last summer. Mrs Birling corrects her husbands social mistakes, for example, saying to Gerald that the food was nice. The family is left in a mess at the end of the play. Eric says he doesnt care whether he stays or leaves, he tells his mother that she doesnt understand anything and Eric calls his dad a bad father; youre not the kind of father a chap could go to. Shelia says she wants to get out of the family discussion because it frightens her, and she doesnt know whether she will every marry Gerald. The family is in a mess, and Sheila and Eric refuse to go on behaving just as we did. They dont want to pretend anymore and the parents no longer have any authority other their kids. The children end up thinking for themselves, the Inspector tries to make everyone equal, which destroys the family. Once Mr and Mrs Birling lose control, the family disintegrates. An Inspector Calls is set in 1912 and was written in 1945, The First World War would start in two years. Birlings optimistic view that there would not be a war is completely wrong, and The Second World War ended on 8th May 1945. People were recovering from nearly six years of warfare, danger and uncertainty. In 1912, there were strong distinctions between the upper and lower classes, and in 1945 class distin ctions had been greatly reduced as a result of two world wars. In 1912, women were subservient to men. All a well off woman could do was get married; a poor woman was seen as cheap labour and in 1945 as a result of the wards, women had earned a more valued place in society. Finally, in 1912, the ruling classes saw no need to change the status quo, and in 1945, there was a great desire for social change. Immediately after The Second World War, Clement Attlees Labour Party won a landslide victory over Winston Churchill and the Conservatives. The detective genre was popular in 1945; Priestley needed to create a play that held the interest of the audience. The typical detective play elements are all contained but cleverly described. The play is structured so that the audiences attention is maintained by talking about one character at a time and giving out little bits of information at a time, the time to read the play is the time that all the events in it happen. Priestley opens the play in the middle of a conversation, which engages the audience immediately because they want to figure out what is going on. When Inspector Goole arrives, the atmosphere becomes tenser and at first, the family seem happy to help, but then a few minutes later, everything changes. Arthur wants the Inspector to leave weve been modestly celebrating†¦ Geralds †¦engagement to my daughter, Sheila. We see intervals at the end of each act, and at the end of each act, Inspector Goole either says something, or does something and each act ends on a cliff-hanger which is done to create tension at the end of an act. The end of the play is the biggest cliff-hanger though, when Arthur answers the phone to find out that a second Inspector is on his way and that they thought was just a hoax was in fact true. Ending the play on a cliff-hanger makes the audience want to watch more and enable them to find out what happens next, and they are left thinking about the play and its meaning afterwards. The cliff-hanger technique is continued to keep the play focused and concentrated on one subject, it also draws in the attention of the audience and raises the tension. Only one setting is used throughout the duration of An Inspector Calls, the Birlings dining room which is where all the action takes place. The effect this has is that it is quite claustrophobic in there and the tension mounts up easily. They are all confined, and confess the sins they have committed in the outside world. Men do all the prestigious work; they own companies (for example, Birling and Company and Crofts Limited). Sheila and Geralds engagement may lead at some stage to a business merger; Mr Birling hints at this. Throughout the play the audience is interested in character development. Arthur Birling likes to be in control, but as the play continues, it becomes clear that he isnt. At the beginning of the play, Arthur is in charge of everything, even the port they are drinking! He is a public figure in Brumley and is obsessed with his status in the community. Birlings family is falling apart, and he can do nothing about it. Sybil stays loyal to him at the end and stands by him. An Inspector comes in uninvited and asks blunt and insulting questions. Eric turns out to be disloyal both as a son and an employee. Eric stole money from the company to solve his problem and says, youre not the kind of father a chap could go to when hes in trouble. By the end of the play Sheila is also no longer his obedient child; she learns and matures and is disgusted by her fathers refusal to accept responsibility for his actions. When the Inspector is in Birlings dining room, there is a battle going on between them . Arthur wants the Inspector to behave according to the rules of his own narrow world. He tries desperately to win the Inspector over, for example, Arthur offers him a glass of port. The Inspector refuses. Arthur says he plays golf with the Chief Inspector. Inspector Goole simply says, I dont play golf. Furthermore, Arthur tries to impress the Inspector with his record in public office (Lord Mayor Etc.). Inspector Goole says nothing. The Inspector does not share Birlings middle class values, Arthur proudly introduces Gerald Croft of Crofts Limited; the Inspector seems unimpressed. Arthur says to Sheila that the Inspector is going to leave. The Inspector contradicts him by saying Im afraid not. Mr Birling gets angry when Inspector Goole says Sybil is not telling the truth. Arthur is a very shallow man, he is obsessed with how things appear to people and his main concern is how his public image is going to be affected. He doesnt want the story to come out and ruin him for good. Birlin g is prepared to pass off Gooles visit as a hoax, which means nothing has changed for him. He is selfish and self-centred; he cant see why his children cant go on living as they were before. As a wife, Sybil is rather successful; she is loyal to Arthur, despite telling him off now and again. As a mother, she is something of a failure because she doesnt notice Erics alcoholism or any of the other problems until it is too late. Sybil Birling is stubborn and hard-hearted; she is a complainer and is very negative. She refuses to help Eva/Daisy because she uses the Birling name. She is slow to see that Gerald took Eva/Daisy as his mistress and she shows no remorse; I did nothing Im ashamed of. Furthermore, Sybil is a complete snob; she dismisses Eva/Daisy as just another girl of that class. Mrs Birling doesnt believe that a girl can have fine feelings and scruples. She cannot believe that a girl of that sort would ever refuse money. Basically, she thinks that the working/lower class are morally inferior. Mrs Birling is uncooperative with Inspector Goole; she sees him as an intruder and finds him rude and assertive. She tries to make him feel inferior, of course my husband was Lord Mayor only two years ago. She finds him impertinent for taking Sheilas side against her; Sheila tries to warn her mum about building up walls between herself and Eva/Daisy, and the Inspector agrees, making Mrs Birling look stupid. When the Inspector is interrogating her she denies that she recognises the photo and the Inspector accuses her of lying. At first she answers reluctantly. He asks her if there was a committee meeting two weeks previously; I dare say there was, she replies. Mrs Birling doesnt change at all throughout the play. She wants to challenge the Inspector and his views to suit hers. Sybil notices that Eric and Sheila have changed their views, but she still sides with Mr Birling. Miss Birling seems to be the perfect daughter in act one. The stage directions say she is very pleased with life and rather excited. She uses slang expressions like squiffy and says, dont be an ass which her mother disapproves of, (but its all quite light-hearted because its such a happy occasion). Miss Birling is excited about her engagement; she adores her ring and is distracted by it. At the start of Act One, she behaves appropriately, gets lots of attention and seems happy. Sheila was jealous and vain in Milwards, she loves shopping, especially at Milwards, it is her favourite shop and both she and her mother have accounts there. But last January, something happened that made her behave in a terrible manner. Sheila, for some reason was in a bad temper and says it was my own fault. She tried a particular dress on, although her mother and the assistant said it wouldnt suit her. Eva Smith held the dress up against herself to illustrate a point, and she looked very attractive in it; the dress really suited Eva, but it didnt suit Sheila. Miss Birling saw Eva smiling at the assistant, and interpreted this as doesnt she (meaning Sheila) look awful. Sheila reported Eva to the manager and threatened to withdraw her account if the girl wasnt sacked. Back then, the big customers, like Sheila were always right, and Eva was sacked straight away. Throughout the play, she doesnt act childish like she did at Milwards, getting Eva back was a bitchy thing to do, just for the sake of one random smile. Sheila is rich and she has got power, so she used it, but; she regrets her behaviour and she says its the only time that sort of thing has happened; Sheila seems genuinely remorseful and seems to have learnt a lesson. Miss Birling is different from the other, she is totally appalled by the death of the girl and when she realises her part in the tragedy (when she recognises the photograph) she runs out of the dining room crying. The Inspectors revelations change her for good, bef ore Gerald leaves to take some air, she hands back the engagement ring, saying that they are changed people; you and I arent the same people who sat down to dinner here. After the Inspector leaves, however, her parents want everything to return the way it was. Sheila is the only one who truly understands what has happened, and sees they all have to change. Sheila becomes a bit like the Inspector herself, she adopts some of the Inspectors techniques, she asks Gerald as many questions as the Inspector himself does, she reveals Erics drinking problem to her mother and at different times contradicts or puts down her mother, her father and Gerald, like the Inspector does. Overall, Sheila is a wise woman. There are clues that Eric isnt quite right, the first hint comes from Priestleys stage directions. We are told that Eric is not quite at ease. He is apparently half shy and half assertive. He finds things his family says funny, even when there is no joke; this shows he is out of place, or drunk. He has guilty secrets; firstly he is a drinker, a heavy drinker. He got a prostitute pregnant, and has stolen money from his fathers business to support her. Eric doesnt seem to be loved very much by the others, his father still sees him as a boy. Arthur wishes Eric was more like Gerald. Sheila seems to care about him, but mostly seems to pity him because he is in a mess. She doesnt try to help him, she just says, I dont want to get poor Eric into trouble†¦ but†¦ In going to the stalls Bar, Eric is only doing what all middle class men with money are expected to do. Eric is the villain and the victim, he doesnt have many friends; people who would stick up for him. He feels isolated a nd unsupported. He has had a neglected childhood and has had to find comfort elsewhere. The audience generally forgives Eric, he accuses the others of pretending nothings happened, you lot may be letting yourselves out nicely. Most importantly, Eric accepts responsibility for what he did, the fact remains that I did what I did. Gerald is like a mini-Arthur, but not quite as bad, he agrees with Birling on politics and women and laughs at his joke about getting into trouble. Mr Croft supports Arthurs sacking of Eva Smith; you couldnt have done anything else. Gerald does have secrets though; he hasnt been honest with Sheila and thinks he can fob her off by saying, all right. I knew her. Lets leave it at that. Gerald thinks he fell in love and gets upset about Daisy. He is distressed when it suddenly hits him that she is dead. He says he didnt feel about her as she felt about me. Gerald helped Daisy, for six months. He says he took pity on her and helped her, but he didnt feel so selfless about it that he wasnt prepared to start sleeping with her after a while. It is hard to see Gerald as good or bad, the Inspector wasnt too harsh on him. He notes that at least Gerald had some affection for her and made her happy for a time. Eva Smith/Daisy Renton, her first name is a bit like Eve, the first woman according to the bible. Her second name, Smith, ordinary and very common. The Inspector says there are millions of Eva Smiths and John Smiths still left and their chances of happiness are intertwined with our lives. The subject of the play is not Eva/Daisy; the focus of the attention is the five people sitting around the table at the beginning. Evas looks may have been her downfall; she had big dark eyes and soft brown hair. Arthur Birling remembers her as a lively good-looking girl. Sheila remembers her as very pretty. Gerald remembers in the Palace bar she looked young and fresh and charming. Eric remembers meeting her there too and that she wasnt the usual sort. Sybil Birling doesnt say anything about her looks; she probably thinks a working class girl has no right to be pretty, based on her other views. All of Eva/Daisys jobs got taken away from her. First, she was a factory worker at Birling and Company. A Shop assistant at Milwards, she worked there for a couple of months and Sheila got her sacked. She was a prostitute and then a mistress to Gerald. He rescued her from the life of a working prostitute and put her up in a flat, gave her money and slept with her. This made her happy, until Gerald dumped her. Eva/Daisy ended up back as a prostitute. The audience dont find out whether Eva Smith and Daisy Renton were in fact, the same person, so at the end of the play, this is what they are left thinking about. There are reasons why Gerald claims there were lots of different girls. Gerald says, there isnt any such inspector. Weve been had. Geralds key point is Weve no proof it was the same girl. He says, for all we know, the Inspector could have shown us all a completely different photograph. Eva/Daisy never sought revenge, so the Inspector did it for her. The Inspectors manner is deceptive, the stage directions tell us that he need not be a big man but he must create an impression of massiveness, solidity and purposefulness. His authority strengthens his strong moral tone; he can cut into the dialogue with authority, as he does when he tells Birling that Eric can wait his turn. He speaks firmly when he contradicts Birling and allows Eric to have another drink. He gets more impatient and irritated as the night continues; just as the two parents show their own impatience and intolerance. Goole reveals new information that moves the play on, he starts it all off with a summary of the afternoons events, he moves Geralds account of events on by bluntly saying that Gerald decided to keep Daisy as his mistress. The inspector uses emotive language, he has come to stir things up. His descriptions of Eva/Daisy do this, he describes her as a pretty and lively girl who died in misery and agony; hating life. Goole says to Mrs Birling, that Eva/Dai sy was alone, friendless, almost penniless, desperate and all that she did was slammed the door in her face. The Inspector has an ally in Sheila; she does some of the Inspectors work for him by freely confessing her part in the Eva/Daisy story to everyone. She questions Gerald once she suspects, from his reaction, that he knew Daisy Renton. Sheila warns her mother not to go building up a wall, as the Inspector will knock it flat. Gerald reacts when Goole mentions the name Daisy Renton, then the inspector leaves the room. Gerald is left in shock, the genius of the inspectors exit is that it leaves Sheila alone with Gerald, and she then takes over the inspectors role and interrogates Gerald. His final exit is really dramatic; first he goes over all the nasty details for the final time and gives them a big lecture. Second, he makes them all feel guilty, and Mrs Birling collapses into a chair; his speech shows the full implications of what they did. Lastly, he tells them how their actio ns affect the whole world, if men will not learn that lesson, then they will be taught it in fire and blood and anguish. Good night. Then he just leaves, leaving them staring, subdued and wondering. The genre of An Inspector Calls is Drama. The play is very dramatic through many different ways. The audiences attention is sustained during the performance by releasing a bit of information at a time using one character at a time.

Applying Platos Allegory of the Cave Essay -- Plato, Philosophy, Phil

Applying Plato's Allegory of the Cave to Oedipus Rex, Hamlet,and Thomas Becket Plato was one of the greatest philosophers of all time. He is recognized all over the world as one of the greatest minds of all time. Knowledge is required under compulsion has not hold on the mind.(Durant 24). Plato's dialogues are the fruit of a rare mind; but the could not have kept their perennial freshness if they had not somehow succeeded in expressing he problems and the convictions that are common to Plato's age and to all later ages. Genius alone is not enough; or perhaps it were wiser to say that we recognize genius only in the power of divination that overleaps the boundaries of a special time and place.(Jowett xi). Although Plato did not come up with the Allegory of the Cave, Socrates did, he transcribed it. In their own ways, Oedipus Rex, Hamlet, and Thomas Becket, prove that one must break the chains of the cave to discover the truth. In view of Plato's Allegory of the Cave, several literary works contain characters who break from the shadows of the cave to witn ess "the real world". Plato's Allegory of the Cave, presents Socrates instructing one of his students to imagine that there was a cave that was totally dark, except from the light that comes from the entrance and from a fire. The student was instructed then to imagine that the inhabitants of the cave have their necks and legs chained to the wall, impossible for the inhabitants to move. The people who control the cave place objects in front of the fire so that the inhabitants of the cave only see the shadows of the objects that the people want them to see. The chained inhabitants never get to see the real objects, only the distorted images of the objects. Furthermore, the inhabitants of the cave perceive the distorted objects as real, not the actual objects as being real. Socrates, then tells the student to imagine if the inhabitants of the cave were suddenly freed of the chains. The inhabitants would be in agonizing pain, for the first time in their lives the individuals can stand and move their heads. Their bodies are not used to being in such positions. The inhabitants of the cave, now are able to behold the light glimmering outside the cave. The inhabitants who were only adapted to only darkness, perceive light. The light stabs at their eyes, it is too painful for these individ... ...the cave and witness the light of the real world, one will never get to see the harsh truth of their destiny. Works Cited Gibson, Anna Lee, "Allegory of the Cave." Advanced Placement English Writing Manual and Literary Guide. Ed. Jewell Worley and Frank Gentry. Wise: Wise County Vocational-Technical Center. 1992. The Canterbury Story. Anglicans Online. Http://www.anglican.org/online/uk-europe/lambeth/canterbury.html. 3 Dec., 1997. Jowett, Benjamin. The Dialogues of Plato. Ed. William Chase Green. New York: Liveright Publishing Company. 1954. Durant, Will. "The live and opinions of the greater philosophers." The Story of Philosophy. New York: Simon and Schuster Rockefeller Center. 1961. Shakespeare, William. "Hamlet." England in Literature. Illinois: Scott, Foresman, and Company. 1987. Becket Murder. Hyperhistory. Online. Http://www.hyperhistory.com/online_n2/ppersons5_n2/beck.html Stravinsky, Igor. Oedipus Rex . Online. Http://www.coc.ca/98stra-synopsis.htm. Jaspers, Carl. "Plato." The Great Philosophers. Ed. Hannah Arendt. New York: harcourt, Brace & World, Inc. 1962. Jowett, B. The Dialogues of Plato. New York: Random House. 1937.

Understanding Generalized Anxiety Disorder Essay -- Biology Essays Res

Understanding Generalized Anxiety Disorder Anxiety is a common occurrence and emotion in everyday life. Yet there are several individuals today who suffer from great pangs of anxiety and feelings of panic at such extremely high levels that it becomes quite debilitating. A normal, everyday environment can become so overwhelming that the day itself can stop dead in its tracks while the sufferer rides through the wave of intense emotions and thoughts which seem to be going a million miles a minute and showing no signs of stopping or slowing down. Generalized Anxiety Disorder (GAD) is one of a multitude of Anxiety Disorders that affect many people around the world. An individual suffering from GAD differs from anyone else dealing with natural anxiety due to the chronic and exaggerated worrying that can occur on a daily basis. The worries and anxieties usually are not provoked by anything, and finding the source of the worries is usually quite difficult. They are associated with daily things, such as but not limited to, health, money, family, or work. People with GAD cannot alleviate their concerns and usually become so overwhelmed by the anxiety that getting through the day and doing their usual activities proves too difficult.(1) As a disorder, GAD is diagnosable. However, it is usually a difficult thing to do since GAD, unlike many of the other Anxiety Disorders out there, does not have any definite symptoms like a "panic attack". Individuals are diagnosed with GAD when they spend at least six months worrying excessively about a number of everyday problems and the worrying happens more often than not. Other symptoms of GAD may include: Trouble falling or staying asleep, muscle tension, sweating, nausea, gastrointestinal... ...and problems that can go on with the brain show how delicate a human's mentality and stability is, and how vulnerable it seems to be to the rapidly changing times and developments of society. It seems to be the nature of the brain and mentality to be slow in adjusting to the various new outputs that are created as society and the world progresses. Will science be able to find a way to make the brain adjust and accept change more quickly? This can be seen as a task similar to making evolution as fast as the first world's rate of development. References 1)http://www.nimh.nih.gov/anxiety/anxiety/gad/gadinfo.htm 2)http://www.adaa.org/AnxietyDisorderInfor/GAD.cfm 3)http://www.nimh.nih.gov/anxiety/anxiety/gad/gadfax.htm 4)http://psychcentral.com/disorders/sx24t.htm 5)http://www.buspar.com/whatis.htm 6)http://www.anxietynetwork.com/gawhat.html

Democratic and Undemocratic Aspects of the Constitutional Convention :: American America History

Democratic and Undemocratic Aspects of the Constitutional Convention The Articles of Confederation was the first government of the United States. The Articles had created a very weak national government. At the time the Articles were approved, they had served the will of the people. Americans had just fought a war to get freedom from a great national authority--King George III (Patterson 34). But after this government was put to use, it was evident that it was not going to keep peace between the states. The conflicts got so frequent and malicious that George Washington wondered if the â€Å"United† States should be called a Union (Patterson 35). Shays’ Rebellion finally made it evident to the public that the government needed a change. A group of men with political power and status, an elite by definition, got together and decided the solution to the problem of government was to have a group of men evaluate the Articles and make the proper changes. At least, this was what Congress thought the purpose of the Constitutional Convention was when they approved it (Patterson 37). The first step of the Constitution was undemocratic. No popular vote was taken either directly or indirectly on the proposition to approve a convention (Beard 14). The group of men who wanted the convention was skillful in getting it approved in that their proposal of it was a surprise. This gave the Federalists an upper hand. Their opponents, the Anti-Federalists, could not refuse to a discussion of possible, and perhaps necessary, reforms. By refusing, they could lose the support of the public very easily (Roche 18). The next step of the convention was more democratic, in that there were delegates sent to Philadelphia by the state legislatures (Roche 18). Since the legislatures were chosen by elections in the states, the delegates to the convention were indirectly chosen by the people. Rhode Island did not send delegates, but there was an opportunity for them to do so. They decided against sending anyone since they knew they would not be welcomed by the convention. James Madison, a delegate and one of the main supporters of a stronger national authority, had thought ahead and drew up the Virginia Plan before the convention in Philadelphia began. Thus, it became the first discussion of the committee (Roche 19).

Sex and Gender in Sally Potter’s Orlando

Critically assess Judith Butler’s notion that gender is not a primary category, but an attribute, a set of secondary narrative effects. Your answer should make reference to Sally Potter’s film Orlando. Though Judith Butler asserts that gender is not of any importance, her writings on this notion, understandably, must put a lot of emphasis on the subject of sex. How else could she prove her theory, if not through a discussion of the unimportance of gender? In any case, her hypothesis is one that practically defines Sally Potter’s Orlando. Based on the novelette of the same name by Virginia Woolf, the film depicts an androgynous young man’s curiously long and forever-youthful life, and his slow transformation from man to woman. It is surely a tale that represents Butler’s concern of the eventual unimportance of gender throughout history. Orlando opens with the assertion by the narrator (voiced by the eponymous character) that â€Å"there can be no doubt about his sex, despite the feminine appearance that every young man of the time aspires to. The young nobleman Orlando acts as messenger for Queen Elizabeth, who, captivated by the young man’s beauty, offers him a castle, land and an inheritance for him and his heirs. These possessions will only be his on the condition that he does not â€Å"fade†, â€Å"wither† or â€Å"grow old†. We see the young Orlando fall deeply in love with a young woman, Princess Sasha, whom he loses to another man. Heartbroken, he decides to travel the world throughout the early stages of his long life. Orlando, having experienced war, violence and other such male endeavours, becomes disenchanted with the way men think and behave. He returns home to his estate as a woman. Here, she is told that as the estate belongs to Lord Orlando, or to his heirs, she must leave, as neither title applies to her. Rejected by society, Orlando finds acceptance and solace in the arms of the handsome Captain Shelmardine, the first man with whom she is sexually intimate. It is Shelmardine who makes Orlando realise what identity she truly wants – that of a mother. After all, she â€Å"came into this world searching for companionship. † Centuries later, we see Orlando, still a woman â€Å"for there can be no doubt about her sex†¦ even] with the slightly androgynous appearance that many females of the time aspire to†. She is visiting her old home with a happy young girl – her daughter. Orlando has finally found an identity she is comfortable with. In further commentary on the nature of gender as a secondary narrative, Butler once claimed that â€Å"gender is in no way a stable identity†. This, for all intents and purposes, could be the tagline for Orlando. The titular character is an androgynous being, with no strong convictions about which sex they would rather be. On her transformation into a woman, Orlando commented mildly; â€Å"Same person. No difference at all. Just a different sex†. Butler also commented that sex is an identity obtained, not through physical attributes, but through a performance. A perception of gender is imitated, â€Å"instituted through bodily styles†. However, the critic does not mention appearance; she is merely referring to the understanding of each gender being conveyed through certain physical gestures, movements or actions. Therefore, one’s gender is only as real as our performance of it. The same is true of Orlando, behaves in a comically awkward manner while getting used to her first dress. Being unfamiliar with the heavy frame and netting of her skirt, she walks down her hallway, bumping into furniture and awkwardly swinging her dress to the left to side-step a maid who passes by. In her first social situation, she stomps self-consciously into the drawing room, and then plonks herself down on a couch, rather ungracefully. She hasn’t taken on the grace of a woman, so she still seems to be a man, masquerading as a woman. Butler goes on to describe the gender performance as â€Å"one with clearly punitive consequences†. In short, failing at sufficiently portraying your gender through â€Å"bodily styles† will result in punishment, which is often in the form of alienation. The Lady Orlando confuses her society with her transformation. In a way, her failure to be Lord Orlando, a man, sees her cast out of her rightful home, and, in turn, alienated by society. In Orlando’s climatic scene, the Lady Orlando and her lover, Shelmardine, discuss the common perception regarding gender. â€Å"If I were a man,† Muses the newly-female Orlando, â€Å"might choose not to risk my life for an uncertain cause. I might think that freedom won by death is not worth having. † Shelmardine argues that, in the eyes of society, this would be to â€Å"choose not to be a real man at all†. He, in turn, mocks the stereotype observations regarding women; â€Å"Say if I were a woman; I might choose not to sacrifice my life caring for my children. Or my children’s children. Or to drown anonymously in the milk of female kindness. But instead choose to go abroad. Would I then be –†, (here Orlando interrupts him), â€Å"A real woman? † Yet it is this conversation, the embodiment of Butler’s theories on gender performance, which bring Orlando to the ealisation that she longs for a child. Not to earn back her home through her heir, and not to better portray the behaviour of a woman, but simply to have the companionship and love she always longed for. Orlando’s eponymous character is a human, if fictional, personification of Judith Butler’s many the ses regarding gender. Orlando’s gender does not change her character in any way, she is the â€Å"same person. No difference at all. † She does not understand that, to be accepted, she must perform the role of ‘woman’ to avoid confusing her peers. This is something she simply can’t do; she is who she is. Yet she is punished for her failure to be a man, or to behave like a woman. In the end, she ceases to care or worry about her gender identity. She is a mother, happy with the companion she always craved. Her identity is simply: Orlando. Bibliography * Butler, J. (1988) Performative Acts and Gender Constitutions. In Rivkin, J & Ryan, M ‘Literary Theory: An Anthology, Second Edition’ (pp. 900 – 911). United Kingdom: Blackwell Publishing. * Butler, J. (2004) Undoing Gender. United States: Routledge. * Potter, S. (Director). 1992. Orlando. [Motion Picture]. United Kingdom.

“Maid in Manhattan” Film Analysis Essay

Think its safe to say that ever soyone pass to knock against J.Los latest release, wetnurse in Manhattan, pretty much knows what to pack Single, working-class mom from the Bronx gets mixed up in Cinderella circumstances with charming (even prince-like) politician. togged up up in someone elses wardrobe, at first he tears her for a princess, but loves her anyway when the time comes to carry through and through her from her drudgery. As fluffy and formulaic as it is, sometimes this is all we ladies wanta romantic humble fairy-tale to share with our girlfriends or the husband who owes us for sitting through the latest Steven Segal debacle. Unfortunately, as much as I wanted to enjoy this photograph under said criteria, the story account was just too 1950s for me to pull away seriously. Dont get me wrong, I firmly believe that a dandy Cinderella story, ala Working Girl and Pretty womanhood (both of which this film is being compared to), git evermore be updated for a new a udience. scarce the operative word here is update, something screenwriter Kevin Wade doesnt bother with at all. Jennifer Lopez plays Marisa Ventura, a maid in a ritzy New York hotel who dreams of management, but fears her hea and thenish background will keep her from ever realizing her ambitions. Ralph Fiennes is the republican Senatorial candidate who moldiness overcome the prejudices of his campaign manager (Stanley Tucci) to inveigle his blue-collar dream girl. Honestly, this reliance on ethnicity as both a professional and personal obstacle for Marisa comes off non only as lazy, but excessively inappropriate for todays governmental and romantic world. It seems to me that if a woman as smart as Marisa were passed over solely because of her race or housekeeping status, she would certainly know who to contact in the HR department to file a complaint. Similarly, if Fienness campaign manager really cant see what a political boon it would be for a Republican to fall for a strug gling, single mom, then he assumes to be shoot and immediately sent back to some(prenominal) publicity playpen he toddled stunned of.Anyone with even the least bit of political savvy would surely know how to bend such a situation into a PR goldmine. These may not be issues that would trouble everyone, but for me, this silly, outdated bandage translated to an hour and a half of nearly straight boredom (pretty clothes and arouse Winston jewels not withstanding). Also, while both Lopez and Fiennes resign in adequate performances, very some sparks build between them,so, of course, the obligatory commove scene is thrown in to convert us they really are dropping in love. It goes without saying this is not the multi far-offiousness of lie our teenagers once again need reinforced to them.So moms, if you do take a Christmas shopping break with your daughters to see this one, I would make sure to layer out how drastically this worldly adaptation of love differs from our Christia n one. For a far more entertaining afternoon out, you readiness consider Sweet Home aluminum. It too has some moral problems with its visage of homosexuality, but the main characters relationship relies on a much deeper foundation, and Reese Witherspoon experiences some increment pains that could provide good lessons for progeny women. Overall, Maid in Manhattan is simply your average, cast of the mill romantic comedy, with very little to make it more than a tenant on a slow Saturday night.

Goals of Linguistic Essay

Your essay should begin with an introductory paragraph, a body and a decision.Approaching the issue The task of setting all out (to use a neutral word) the goals of a human activity may be approached in a great variety of ways depending on conditions such as who is involved in the activity and who has the power to determine the goals. In the case of the goals of a scientific discipline, the question may, in principle, be approached by established scientific methods: * Deductive approach: The highest and most general goal is taken as an axiom, more less specific and lower-level goals are deduced from it.* Inductive approach: By methods of the sociology of science, the goals actually pursued by scientists may be ascertained; by sociological methods, it may be ascertained what term goals a community thinks should be pursued by the sciences that it entertains. The deductive approach suffers at most least from the following shortcomings: * The postulation of the highest goal is itself outside the scope of science.Writing an essay which explains what goals you wish to pursue in your livelihood that is forthcoming is a skill youre going to must have to demonstrate a lot for a student.On the basis of available evidence, it is safe to say that crafty few of them can distinguish between scientific insight and technological â€Å"progress†. Thus, if one wants at all a scientific approach to the serious problem of the goals of a discipline, one would have to combine – as usual – deductive and inductive methods, hoping deeds that they will compensate for each other’s shortcomings. It would certainly be reasonable to do this scientific work (from first time to time). However, it has apparently not been done.

Its tough to own make but its for getting a booming essay vital.Science is the pursuit of objective knowledge/understanding (Greek episteme, German Erkenntnis). The attainment of such common knowledge is its ultimate goal. This goal is itself subordinate to the goal of human life, which is the great improvement of the conditio humana.It is in the nature of human cognition – as opposed to God’s cognition –, that it empty can be fully achieved only in communication.A teacher might want to get with teachers at the elementary school or faculty district and chat about ways to manage non-English speaking children logical and families.* On the spiritual side, the human mind is enriched if it understands something; and this in itself is a contribution to improving the conditio humana. * On the practical side, understanding something is a presupposition for controlling it. Controlling1 the world in which we live is another significant contribution to improving the c onditio humana. Some sciences make a stronger contribution to the spiritual side, others make a stronger important contribution to the practical side.

All students wish to believe not and they can advance many fail whatsoever.This epistemic interest constitutes applied linguistics. Given the divergence in the epistemic interest of pure and applied science, there can be no universal schema by which the goals and tasks of a science should be systematized.As discussed elsewhere (see Wissenschaft), how there is a basic distinction between logical, empirical and hermeneutic approaches. Linguistics shares components of all of them.Instruction is occurring below educators direction.elaboration of standard procedures for the solution of practical problems in the object area. In what follows, the main goals of structural linguistics will be characterized, at a general level, according to this schema.2. Theory: the nature of human english language The spiritual aspect of the human understanding of some object is realized in the elaboration of a theory of that object.

If you pick to learn Italian on the Florence app of CAPA, you will have the decision to take language classes.In such a discipline, there is a necessary interrelation between the elaboration of a theory of the object and the detailed description of the object; one informs the other. Furthermore, since speech and even languages are volatile, they have to be documented. The tasks of linguistics in this area may be systematized as follows: 1. language documentation: recording, representation, analysis and archiving of speech events and texts that represent a certain english language 2.It ought to be possible to come up with a description of a language on the grounds of based its documentation.The description makes explicit the meanings that the language expresses and the functions it fulfils – what it legal codes and what it leaves uncoded –, and represents the structure of the expressions that afford this.It does all of this in the most systematic and comprehensive way possible. Such a description may be used for a variety of purposes, most of which are mentioned below in the section on applied linguistics. Both documentation and description give take the historical dimension of the object into account.

Languages have developed means of representing quantities.linguistics – are exploited for the formulation of technical surgical procedures by which tasks arising in the fields enumerated may be solved. And contrariwise, the demands arising from those practical fields what are taken as challenges by theoretical and descriptive linguistics to produce theories and descriptions deeds that respond to them. 5.Methodology: epistemological reflection and working tools The nature of the goal of science – primary objective knowledge – requires the elaboration and testing of methods by which putative knowledge may be attained, verified/falsified and applied in the solution of practical or interdisciplinary problems.Its part of that.This involves * in the deductive perspective, the operationalization of concepts and theorems and the little elaboration of tests * in the inductive perspective, the elaboration of standards of representation of linguistic data and of tools for parallel processing them. While a contribution from general epistemology may be expected for the epistemological side of linguistic methodology, its operational side is entirely the responsibility of the particular discipline. Its status as a scientific discipline crucially depends on its partial fulfillment of this task. 6.

Without a doubt, it plays a role in the creation of cultural identity.In other words, no strict discipline is autonomous and self-contained. The contribution that it makes to human understanding can only be assessed if it is compared and combined with other disciplines.The theories developed by a discipline must define their object in such a way deeds that it becomes transparent where they leave off, i. e.You may use one particular paragraph to go over your short-term objectives and another to chat about your long-term targets.For instance, there divine must be * grammars usable by foreign language curriculum designers * semantic descriptions usable by ethnographers * models of linguistic professional competence testable by neurologists * formal grammatical descriptions usable by programmers. Finally, linguistics must be capable of and receptive in taking up insights and challenges from other disciplines.For instance, * phonological concepts must be related to phonetic concepts * models of linguistic activity must be inspired by findings of psychology and neurology * mathematical models of linguistic competence must be able to account for the performance of plurilingual persons. Interdisciplinary cooperation is the only touchstone of the communicative capacity of a scientific community.

Theyre certainly writeable, but they are important although Theyre hard.Empiry: documentation and description of languages 3. Practice: application of linguistics 4. Methodology: epistemological reflection and working tools 5. Cooperation: interdisciplinary fertilization These goals do not belong to the same level.Among our goals is to aid others answer the questions in life.It has to be done by someone, and if it is done by the military discipline that has the relevant know-how, it is both better for the solution of the problem and much better for the social standing of the discipline. Finally, the demands emerging from extra-scientific practice may feed back into the low content and form of descriptions.Goals #4 and #5 are more science-immanent. Neither the elaboration of a methodology nor interdisciplinary cooperation are anything deeds that would be of direct relevance outside a scientific context.

At is the notion of equal pay for equivalent work.My first second aim is to keep God first.My aim is to simply reach all my desired goals.Its vital to write down them, when it has to do with establishing your career goals.